Digitalisation and sustainability - these are the key themes of Hannover Messe 2022, which will be held as a presence trade fair for the first time since 2019 after the pandemic-related break. There will also be a digital addition.
With its leading theme "Industrial Transformation", which is intended to stand for the two aspects of digitalisation and sustainability, Hannover Messe wants to set clear impulses for more climate protection in business and industry and make clear what contribution digitalisation, automation and regenerative energies can make in interaction. "We are on the verge of the greatest transformation since industrialisation - towards resource-efficient, climate-neutral and sustainable production," says Dr Jochen Köckler, Chairman of the Board of Deutsche Messe AG. "Digitalisation, automation, innovative technologies and regenerative energy generation: These already existing trends are the dynamic drivers for achieving the climate goals. In this context, all fields of technology must interlock and initiate constructive discourse between business, politics, science, and society. Hannover Messe 2022, with its global and thematic orientation, offers the ideal platform for this and finally enables personal exchange on site again."
The main theme Industrial Transformation is intended to link the exhibition areas Automation, Motion & Drives, Digital Ecosystems, Energy Solutions, Logistics, Engineered Parts & Solutions, Global Business & Markets and Future Hub. Topics include digital platforms, Industry 4.0, IT security, CO2-neutral production, AI, lightweight construction and Logistics 4.0. A total of 17 halls are planned for Hannover Messe 2022. Overall, Hannover Messe 2022 is likely to have a more "European" character than the events before the pandemic: "We expect fewer exhibitors from China due to travel restrictions and quarantine," emphasises Köckler. "However, we have received a lot of positive signals from the USA in recent weeks."
After the pandemic-related break in 2020 and 2021, the focus of Hannover Messe will be on the physical presence at the fair. Because of the pandemic, the attendance fair is to be held according to the 3G rule; only vaccinated, recovered and tested people are to have access. "The 3G rule gives us framework conditions that enable us to actually do a fair," clarifies Köckler. In addition to the presence fair, Deutsche Messe AG offers comprehensive virtual presentation possibilities. "We will go to great lengths to ensure that we provide our exhibitors with complementary digital contacts," says Köckler. "With the hybrid approach, Hannover Messe becomes even more valuable because digital elements are added. What we feel at the moment: the physical meeting is the focus, digital we will complement; whether that will be a by-catch in the long run or whether it will become a significant part of the business initiation during this week, that is still open."
Portugal is the partner country of Hannover Messe 2022, presenting itself in the exhibition as well as in forums and seminars under the motto "Portugal Makes Sense". The focus is on industrial subcontracting, digital platforms, and energy solutions. There are many synergies between Portugal and Germany in these areas, as well as the potential for new partnerships.