Hot Topics at the embedded world

European Chips Act, Smart Service Maturity Index and AI Ethics

2. Februar 2023, 14:22 Uhr | Joachim Kroll
embedded world 2022 RISC-V
Impression of embedded world Conference 2022.
© Uwe Niklas | WEKA Fachmedien

200 presentations and 19 classes: The programme at the embedded world Exhibition&Conference is bursting at the seams. What drives the industry in 2023?

Conference attendees are spoilt for choice. We have put together some programme highlights to help with the decision-making process. What moves the embedded world Conference in 2023?

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Cloud-connected embedded computing

The first programme highlight of the embedded world Conference is the keynote »Charting the Connected Future« address by Daniel Cooley, CTO and Senior Vice President of Silicon Labs, on Tuesday 14 March, 10.05-10.55 a.m. Cloud connectivity transforms devices. We saw it first with PCs, then phones, and now, embedded devices and the IoT. Daniel Cooley will discuss the final steps needed to achieve the full potential of cloud-connected embedded computing.

Assessment and certification of AI ethics

On Wednesday 15 March, 10.00-10.55 a.m., the keynote will be dedicated to the topic of »Advances in the Assessment and Certification of AI Ethics«. Keynotespeaker Prof. Ali Hessami, currently the Director of R&D and Innovation at Vega Systems and the Chair of IEEE 7000 standard: »Algorithmic embedded systems have social impact. We provide a forum for understanding, debating and emerging practice on ethics trustworthiness and certification of autonomous intelligent systems.«

His keynote will cover the latest advances on technology ethics and two IEEE initiatives namely IEEE 7000 standard and the Ethics Certification Programme for Autonomous and Intelligent Systems (ECPAIS), of which he is Vice Chair and Process Architect. These two initiatives provide a basis for raising awareness and providing a systematic framework for the innovators, researchers and technologists as well as small and large enterprises involved in AI and technology innovation and development.

European Chips Act

Whether in the workplace or in everyday life, to combat climate change or to gain resilience: digital technologies offer solutions to the major challenges of our time. The only way Europe can win is if we follow a resource-saving and trustworthy path; if we guarantee opportunities for collaboration and use our uniqueness as a competitive advantage. This exciting topic will be the subject of the keynote »Chip Design and Production: Perspectives and Role in Europe’s Competitiveness” by Prof. Dr. Albert Heuberger, Executive Director of the Fraunhofer Institute for Integrated Circuits IIS, on Thursday 16 March, 10.00-10.55 a.m.

»In the process from the idea to silicon, chip design is the engine of product innovation and thus the key to Europe's competitiveness«, says Prof. Dr. Albert Heuberger. His keynote will highlight the strengths of the microelectronics industry in Germany and Europe and show perspectives on how the European Chips Act will reduce dependence on semiconductor fabs in Asia.

Exclusive presentation of the acatech Smart Service Maturity Index

A special highlight of the embedded world Conference programme this year is the acatech session on Wednesday 15 March at 4 p.m., which will focus on supporting the transformation to an »as-a-service” organizations.

After creating the foundations for the digital transformation of industry and initiating the »servitisation of manufacturing« with the acatech future projects Industrie 4.0 and Smart Service Welt, networked devices now provide a multitude of data, from which customizable, data-driven business models can be derived. It is now up to companies to transform their portfolio and their organization to be capable to offer attractive Smart Services to customers.

In three presentations held by Prof. Dr. Henning Kagermann, Chair of acatech Board of Trustees, Prof. Dr.-Ing. Roman Dumitrescu, Director Fraunhofer IEM, and Dr.-Ing. Martin Rabe, Business Development Manager at Fraunhofer IEM, the Smart Service transformation of companies is examined from various angles culminating in the first-time presentation of the »Smart Service Maturity Index«, a supporting toolkit for transformation-willing companies.

Panel Discussions in the Exhibitor Forum

Exhibitor Forum at embedded world 2022.
Exhibitor Forum at embedded world 2022.
© Frank Boxler | NürnbergMesse

»With the claim 'embedded. responsible. sustainable.' we will be focusing in 2023 on key issues for the future of the embedded industry,« explains Executive Director Benedikt Weyerer with a view to the embedded world programme. 

Where can embedded systems help to make the digital world more sustainable and how can the embedded industry operate more sustainably? What are the issues that define a responsible approach to AI? What is behind the EU Cyber Resilience Act?  How do you counter the shortage of skilled workers and the challenges in terms of the supply chain? The panel discussions at the embedded world Exhibition&Conference 2023 will provide material for intensive discussions.

On Wednesday, 15 March 2023 at 4.30 pm, Keith Kreisher, Executive Director IoT M2M Council (IMC), invites interested IoT experts to a discussion on solutions from all areas of the global IoT/M2M ecosystem in Exhibitor Forum 3. IMC’s own 2022 research projects that roughly 40 per cent of IoT adopters are sourcing connectivity data plans at the same time that they source hardware, which was certainly a much higher number than anticipated. The number speaks to a certain maturity in the IoT sector, where buyers are realizing that taking this holistic approach to technology has advantages. This panel discussion will cover how this is currently working – with use-cases – and identify the advantages IoT buyers.

Display markets and trends

electronic displays Conference
electronic displays Conference
© Uwe Niklas | WEKA Fachmedien

The keynote session of the electronic displays Conference on 15 March at 9.50 a.m. will focus on »Display Markets and Trends«.

Revenues for flat panel displays reached an all time high in 2021, but the industry now has to deal with falling demand, overcapacity and a decline in panel prices. Dr. Guillaume Chansin, DSCC, shows, how advanced display technologies, which offer new features and superior image quality, are now driving the growth in the industry.

Subsequently Paul Gray, Omdia (part of Informa Technology), surveys the post pandemic display landscape. The talk will examine the new realities, investigate where growth opportunities lie especially on new display technologies and offer a viewpoint on future commercial and technical developments.

In the next lecture of the keynote session Ian Hendy,  Hendy Consulting, will profile the top 6 display companies, BOE, CSOT, LGD, SDC, AUO and Innolux and talk about their current and future display priorities and agendas. Useful for anyone who wants to understand the 6 leaders in the business.

Lisa Li, Sigmaintell Consulting, speaks on the subject »Refresh – Global Display Industry Outlook«. With global economic and consumer environment turning unbalance and disorders, the display industry is suffer to refresh from the perspective of competition landscape, technology portfolio, supplychain dynamic and company strength.

The last block of topics in the keynote session will be taken over by Cameron Graham, GfK, with his presentation on »Consumer Demand Trends & Outlook for TV and Other Display Technologies«.

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Silicon Laboratories GmbH, Silicon Laboratories Inc.

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