Following the successful establishment of German, English and Chinese-language content, elektroniknet.de is setting another milestone in its global growth strategy with the new section and is responding to the increasing importance of the Arabic market for the electronics industry.
With over 65,000 news items, product and technical articles, more than 5.2 million page impressions per year and a comprehensive supplier directory, elektroniknet.de is the central source of information for decision-makers in development, purchasing and management in the electronics sector. The new Arabic-language section now offers the latest news, technical articles and market analyses tailored specifically to the needs of the Arabic-speaking electronics community.
The decision to launch an Arabic-language section is based on the dynamic development of the Arab markets. Countries such as Saudi Arabia, Egypt and the United Arab Emirates are investing heavily in digitalisation, infrastructure and Industry 4.0 technologies. With initiatives such as ‘Saudi Vision 2030’ and a rapidly growing number of Internet and smartphone users, the MENA region (Middle East and North Africa) is developing into one of the most important growth markets for the electronics industry.
With the expansion of its Arabic-language offering, elektroniknet.de is creating a central platform for knowledge exchange and networking between international technology providers and local decision-makers. This gives advertisers the opportunity to target one of the world's fastest-growing regions and increase their visibility in an increasingly globalised market environment.
elektroniknet.de is the leading digital trade portal for the professional electronics industry in German-speaking countries and internationally. With tailor-made sections, comprehensive market analyses and innovative communication formats, elektroniknet.de is the first port of call for decision-makers and suppliers.
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