This new concept store, which is unique in Germany, is a partnership with local distributor Renault Autohaus König. It is located in Berlin’s historic city centre near the Gendarmenmarkt square. The aim of the store is to engage with customers and answer frequently asked questions about electric cars, while promoting the benefits of driving such vehicles. Visitors can enjoy a physical and digital experience providing information about the brand’s range of electric cars, charging infrastructure and charging systems, local legislation and subsidies, conditions of purchase and EV-related services. Customers will also be able to test-drive an electric car and place an order at the store.